ALIX NYC is New York-based totally fashion label, focusing on ladies’ bodysuits and swimsuits. We are searching for an inspired, organized and innovative individual to direct and manipulate our e-trade enterprise and virtual advertising applications.

 

The best candidate will cultivate the ALIX NYC logo notion through careful content material choice and distribution across all virtual systems. This candidate will try to obtain exponential income growth and emblem focus with the aid of effective control of the product, content material, marketing, analytics, customer service, and achievement.

Responsibilities:

Direct and manipulate all elements of the e-trade business, online client enjoy and usual digital advertising approach
Maintain the safety and integrity of the website – making sure surest website performance, troubleshoot issues, and oversee enhancements and upgrades.
Oversee planning and oversight of the latest product launch inclusive of product pictures, retouching, merchandising, stock descriptions, transport dates, press, SEO, etc.
Responsible for excellent customer support, suitable guidelines, efficient order processing, achievement, shipping, and returns.
Strategize, develop and execute applications to optimize and develop the e-trade business.
Implement best practices and progressive techniques to optimize user revel in via website and cell capability
Create and personal E-commerce price range and hold branch P&I
Responsible for Weekly and month-to-month income, inventory, promote-via, site visitors and marketing reports
Manage digital advertising programs, which includes email, SEO, gifting, paid social, and remarketing programs.
Manage email advertising and marketing approach, oversee content, promotions, and email acquisition
Execute advertising and promotional calendar to reap income desires
Ensure the most desirable product collection is obtainable to meet client calls for
Manage social media structures; innovative property, posting, and curation.
Strategize on advertising efforts to grow brand recognition and patron engagement thru social structures
Oversee the development and execution of all virtual asset advent, including marketing substances, website design, virtual advertising and marketing, and social media collateral
Work with Creative Director on the execution of all ecommerce photoshoots and advertising and marketing assets
Collaborate with layout, finance and PR crew to drive visitors through influencer collaboration and gifting, online exclusives, partnership opportunities, and different efforts that can increase brand attention.
Requirements:

three+ years of experience in digital advertising/ecommerce, visual merchandising, retail
Bachelors Degree
In-intensity information and understanding of social media structures
Operating expertise of Shopify Platform
Experience with Google Analytics, AdWords, Facebook, search engine marketing
Excellent written, verbal and presentation abilties
Extremely organized and attention to detail
Self-starter who can suppose outside the box
Adobe Suite – Photoshop, and InDesign
Passion for style, virtual retail, social media, photography
Positive, pro-active, hassle solver

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